Delivered expertises

Design system
Brand identity

NL AI Coalition Corporate identity

Designing and developing the central information platform for AI in the Netherlands

Designing and directing the corporate identity

Artificial intelligence is becoming increasingly important In the world. The emerging impact of AI made it urgent to boost Dutch AI activities. To realise this, the Netherlands Artificial Intelligence Coalition (NL AIC) was set up.
NL AIC has huge ambitions. With us lay the challenge of developing an online platform in which these ambitions can grow. To this end, we jointly drew up a strategy and divided it into several phases.

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For the launch of NL AIC we designed the brand identity and developed a clear informative website. In the subsequent phases, we expanded the website into a huge information platform including: event registrations, participant registrations, online training courses, various positioning papers and the website was linked to a CRM.

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“Whisky Friday is een creatief en servicegericht bureau. We zijn enorm trots op onze website en huisstijl, die door hen ontwikkeld is. Ze ‘bouwen’ niet alleen websites, maar denken ook echt met je mee om tot een doelgerichte website te komen. Een aanrader om met dit bureau in zee te gaan!”

Saskia Groenendijk, Communicatiemanager NL AI Coalition

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